A Case Study on How to Lose Customers

A few days ago, I needed to bring my car to a shop to do two things: 1) check out the engine light that turned on and 2) get a  tune-up.  I usually bring my car to a place 10 miles away but that requires a ride back since it’s not close by a metro.  [...]

Using Sales Technique in Consulting

I’d just gotten past my second user-interface mockup session with my current client.  He’s been impressed with me everytime we have a meeting to discuss what I been working on.  When I started my company a month and half ago, I wanted it to be focused on client trust.  A small digression here.
Back a while [...]